| | By Mick James
I was saddened to hear of the death of Sir John Harvey-Jones last month, at the age of 83. Although Sir John received his knighthood for his work in restoring the fortunes of ICI, he will of course be remembered for his Troubleshooter series. For many, Sir John's hearty interventions will have fixed a benign, if somewhat inaccurate image of the management consultant in their minds.
I remember at the time that many consultants were deeply unhappy with the series. I had a more relaxed view, largely due to having attended the launch of Series 2 and been liberally plied with beer by Tolly Cobbold, the Ipswich brewery featured in the series (sadly now gone).
The beauty of the series was its simplicity. Sir John would turn up, all flowing locks and moustache, and ask to look at the books. After some remorseless number-crunching and grilling the directors, he would then come up with his recommendations. It was what you might call the Lone Ranger view of consultancy – a mysterious stranger | |
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| | rides into town, shoots all the bad guys and rides off before anybody can thank him.
There were (and still are) a lot of things wrong with this approach. The first was that Sir John's background was in top management at a major plc. The companies he was troubleshooting were nearly all owner-managed or family businesses. A relentless approach to delivering shareholder value just didn't chime in with the aspirations of these people. I recall a family who were producing fruit juice from their own orchards. Sir John advised them to get out of the unprofitable fruit growing business and concentrate on the lucrative processing and bottling plant. He simply couldn't comprehend it when they bought another orchard. What he failed to grasp was that these were fruit people – that was who they were. Not growing their own fruit was as much a failure for them as not making any money.
So the Troubleshooter series subtly fed the impression that consultancy does – or at least claims to – speak from some objective reality, that there is in any given situation a right thing to do | |
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| | irrespective of the desires and perceptions of the participants. Even in those far off days real consultants were becoming acutely aware of the complexity of change, the unpredictability of outcomes and the importance of change management.
Another problem was that the programme was remarkably light on the idea of there being a process attached to change. Once what to do had been determined, it was simply a question of delivering the advice/instruction to the relevant people and letting them get on with it. The fascinating option that one might receive and act on advice that was objectively perfect but still ruin everything through a botched execution was, sadly, never explored.
The programme was also unfortunate in its timing, coming out just as the consultancy industry was gearing up for the big adventure that was business process re-engineering. We might all be a bit cynical about it now, but the 1990s were a period when it really became accepted that it was worth directing some serious intellectual firepower – rather than just "bluff common | |
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| | sense" – on perennial business problems. Troubleshooter helped to establish the false dichotomy between the plain-speaking man of business and the forked-tongued snake-oil salesman. As a result, one of the great socio-economic upheavals of the late 20th century, the process revolution, has been totally ignored by the mass media.
The legacy of Troubleshooter persists to this day, having become the template for reality shows such as Gordon's Kitchen Nightmares or The Hotel Inspectors. What these shows have in common is that the criteria for being able to give advice is one's own past success and the favoured method of delivering said advice is a bluff "I'm right, you're wrong, now get on with it". I must say I'm a great fan of these shows as entertainment, but is that the best we can do? Years ago I remember a BBC series which covered many of the same issues affecting restaurant start-ups which actually featured a real-life restaurant consultant, the late Gerald Campion. Would a "mere consultant" get airtime now, one wonders? Oddly enough you can see a | |
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| | more consultative approach at work on the television but not necessarily in a business context: in the programme Supernanny for example, the expert's authority is derived from the effectiveness of her change techniques and ability to get buy-in from her clients and not simply past commercial success.
It's a shame – the process of business change could make as compelling viewing as any hospital or police drama or soap opera siege. But it's hard to think of a good word that's been said about consultancy on the broadcast media in the intervening decade or so. I know all my experiences with telly folk – even quite renowned documentary directors – have been uniformly negative. For all its faults Troubleshooter was at least a programme which showed that outside intervention – seeking expert help – could be a positive thing. To that extent we should all be grateful to Sir John Harvey-Jones.
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