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EU enlargement is changing the face of European business, says Economist report
 
  
   
 
 
 
 
 
 
 
 
 
 
 
 Intelligence Unit and
sponsored by Ernst &
Young and Oracle.
   EU enlargement
provides the expensive
West with a convenient
and cheap base for
manufacturing and
services on its very
doorstep, while
medium-sized companies
in Central Europe are
discovering new
opportunities.
   The report says that
foreign direct
investment is continuing
to flow into the new
member-states. The
security of EU
membership has
encouraged some very
 
 large investments, such
as the auto plants being
built in Slovakia.
   It also found that
increasing numbers of
local firms can supply
the multinational
plants. Ten years ago,
virtually no Central
European firms could
meet multinationals’
quality requirements.
This is slowly changing
as clusters of firms
emerge and develop the
necessary quality.
   The report also
concludes that, thanks
to lower transport
costs, Central Europe
can compete with China
on cost for certain
 
 goods destined for EU
markets, particularly
bulk goods. Many things,
such as cars and
televisions, can
actually be made more
cheaply in the new
member states.
   The report says that
new member states are
well placed to expand
investment in the vast
markets of the CIS. Many
Central European firms
are expanding eastwards,
reckoning that they
understand the
fast-growing Balkan and
CIS markets better than
Western multinationals.
In time, this could help
expand the European
 
 market to cover the
entire continent.
   Central Europe is
starting to forge some
home-grown
multinationals,
according to the report.
Most Central European
firms accept they are
too small to make much
of a dent in Western
markets. However, they
have faced Western
competition for a decade
already at home and they
are now growing in size
by expanding to the
east.
  
 
 The expansion of the
European Union is
changing the way
companies approach
business in Europe,
according to Rethinking
Central Europe: business
dynamics in the enlarged
EU
, a new report
written by the Economist
 
 
Outsourcing contracts shrink as use of offshore locations rises
 
 Companies are awarding
smaller outsourcing
contracts according to
the latest Quarterly
Index from TPI, the
sourcing advisory firm.
The average value of
larger contracts signed
worldwide to date in
2005 is €183m, down by
almost a quarter (24%)
from €240m a year ago.
The trend is
particularly intense in
the European market,
where average contract
value is down 37% on
this point in 2004. It
also appears to be
gaining momentum, with
the average contract
value in the last
quarter only a third of
the average value in the
same quarter of last
year.
 
    However, the number
of outsourcing contracts
continues to rise, being
11% higher than it was a
year ago.
   TPI attributes the
trend to smaller deals
to three principal
factors: firstly the
impact of price
competition, due to the
increasing use of
offshore resources and
the associated lower
labour costs; secondly,
a typically lower
capital component,
because contracts are
less likely to involve
the transfer of assets
to the outsourcing
vendor; thirdly, a
growing tendency to
select more specialist
providers. This last
factor is particularly
 
 significant: in the past
two years 80% of deals
have focused on a single
process or function,
compared with only 65%
three or four years ago.
   The trend to smaller
average contract values
is further evidenced by
only eight mega deals
(contracts valued at
over €800m) having been
signed this year
compared with 13 by this
point in 2004. Moreover,
a growing proportion of
these mega deals are
restructurings rather
than entirely new
contracts. 38% of those
signed so far this year
were restructurings –
far more than ever
before.
   TPI’s figures also
show that the use of
 
 offshore locations
continues to increase.
Very little information
is available on the
breakdown of outsourcing
between onshore and
offshore operations.
However, an examination
of deals on which TPI
has advised shows that
44% of contracts signed
so far this year
involved offshore
components or ‘global
service delivery’, up
from 40% in 2003 and
2004. According to TPI,
more BPO than ITO deals
now have offshore
components - a reversal
of the norm in previous
years.
   TPI data also reveals
that a considerable
number of outsourcing
contracts awarded in the
 
 last seven to 10 years
are now nearing an end.
The company estimates
that 128 contracts,
originally valued at
over €32bn, are coming
up for renewal in 2006.
Over 70% of this
potential contract value
is under contract to
CSC, EDS and IBM.
Although it is not yet
certain how competitive
the contract renewals
will be for these
incumbents, TPI
experience suggests that
about 25% are
competitive and that the
proportion is
increasing.
  
  
 
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