| | More than 500 of the world’s top business minds met in Orlando, Florida recently to discuss how to engage in successful business through the current global economic slowdown, as HCL Technologies (HCL) hosted its fourth-annual global customer meet, ‘Unstructure 2008’. A key conclusion at the event was that the momentum for implementing environmentally sustainable business practices should not be lost due to the economic crisis, as they can be key to creating high levels of operational efficiency and ongoing, long-term business success.
The keynote address was given by former US Vice President, Al Gore. During his address, ‘Thinking Green - Economic Strategy for the 21st Century’, Gore told attendees that environmentally sound practices, once thought | |
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| | to be a draw on the bottom line, are today viewed not only as economically sound but also as a necessity for sustainability of businesses.
Gore noted: "In the future, our children will look back on the first years of this century and either say, ‘What were you thinking? Why didn’t you act?’, or, ‘How did you find the courage to rise up and solve the problem?’ I hope they say the latter. We have everything we need to solve this problem except political will but political will is a renewable resource.”
Unstructure participants also listened to a keynote addresses by Xerox Chairman and CEO Anne Mulcahy. In her address, ‘Sustainability: A New Business Paradigm’, Mulcahy described how to balance economic and environmental priorities, noting that | |
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| | saving our environment.”
Underscoring HCL’s commitment to its ‘Go Green!’ initiative, Unstructure was a paper-free and carbon-neutral event. HCL also committed to planting 650 oak trees – roughly one for each guest and HCL staff member in attendance – on 2.8 acres of land in the Western Himalayas to help sustain the natural habitat of the oak silk worm. Silk from the open-ended cocoons – cocoons abandoned by the silk worm – was used to create the hand-crafted silk scarves presented to attendees as gifts.
The event also saw world-renowned author and management educator Gary Hamel initiate further debate in the many panel discussions.
Hamel spoke about the ‘Future of Management’, including new ways of mobilising talent, allocating resources, and formulating | |
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| | strategies. "There's a company whose entire management model is built on the principle of reverse accountability; that is a pretty radical thought,” he said. “HCL CEO Vineet Nayar has said: 'Value is created at the interface between employees and customers.’ Our job as leaders is to do everything we can to enable that value to be created. To do that you cannot have an old command and control kind of management system.”
The output of the event will be the ‘Unstructure Ask Book’ – a compendium of insight and action ideas collected for businesses to use as an ‘Evolution’ manifesto. Those interested in the presentations, discussions and ideas that were generated from the physical event can learn more about them or continue the discussion by visiting www.unstructure.org. | |
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